Sorrel  •  Hibiscus  •  Heritage

Crafted from
thirty years
of mastery.

Premium sorrel and hibiscus beverages born from Caribbean tradition — and refined by an Executive Chef with over three decades of culinary excellence. From the flower to the bottle, nothing artificial.

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The Founder

Chef Nigel Jackman Sr. — 30+ years, one vision.

Nubian Chefschois isn't another beverage startup. It's the culmination of a career spanning Navy kitchens, international airport dining, and the premium suites of the Belmont Stakes. Chef Nigel Jackman Sr. brings a palate most founders don't have and a discipline most brands never build.

This is a family-owned business built for generations — not a quick flip, not a trend chase. A legacy, in every bottle.

01

Caribbean Roots, Global Reach

Sorrel connects Caribbean, Latin American, West African, and Middle Eastern traditions. One ingredient, a thousand stories — one brand that unites them all with a global ambition.

02

Clean Label. No Compromise.

No preservatives. No artificial colors. The deep crimson is real hibiscus. The flavor is chef-calibrated. The ingredients list is something you can actually read — and trust.

03

For Every Generation

Flavors that speak to the culture and the curious — young people discovering sorrel for the first time, and mature adults who've known it their whole lives. One bottle, every table.

The Lineup

Beyond the bottle.

Flagship
Beverages

Sorrel & Hibiscus Originals

The heart of Nubian Chefschois. Rich, full-bodied sorrel drinks with hibiscus, ginger, and warm spice blends. Available still and sparkling — bold enough for the culture, clean enough for the mainstream. This is the drink that started it all, and the one that'll carry the name worldwide.

Spirits

Hibiscus Spirits

Hibiscus-infused alcoholic beverages that bring the sorrel tradition into cocktail culture. Crafted for bars, restaurants, and the home shelf. Coming soon.

Kitchen

Sauces & Desserts

Hibiscus glazes, sorrel reductions, and botanical desserts. The same flower, expressed across the entire table — from appetizer to after-dinner. Coming soon.

$218B+

Functional beverage market by 2029

30+

Years of culinary expertise

#1

Botanical flavor trend in 2026

4

Continents where sorrel is tradition

"The most culturally significant botanical drink on earth doesn't have a global brand yet."

Chef Nigel Jackman Sr. — Founder

Sorrel is already loved across the Caribbean, Latin America, West Africa, and the Middle East. We're not creating demand — we're giving it a name, a standard, and a home. Nubian Chefschois exists to be the world's most respected family-owned botanical beverage company, built from a single flower.

Every product carries the weight of 30+ years of professional culinary discipline — from Navy mess halls to elite private events. Chef Jackman knows what it means to cook for discerning palates, and every recipe reflects that standard.

Health-Conscious

Hibiscus is rich in antioxidants, naturally caffeine-free, and has been consumed for centuries as a wellness botanical.

Chef-Crafted

Not outsourced, not formula-driven. Every flavor profile was developed in a professional kitchen by a professional chef.

Family Owned

A business built to last generations — with the values, quality standards, and long-term thinking that family ownership demands.

Global Vision

Sorrel belongs to many cultures. Nubian Chefschois aims to honor all of them while building a category-defining brand.

Connect With Us

Let's build something together.

Whether you're a retailer, distributor, event planner, or just curious about our products — we want to hear from you. Nubian Chefschois is growing, and the right partners grow with us.

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